Last week, I was dinking around online looking for user-generated content on women's skin care products. Yes, I use them. I wanted to know what's working and what's b.s.
The biggest discovery wasn't that the cosmetics industry is based on hype, but rather, there is a whole universe of women (and v. few men) who are testing products, chemicals, solutions, sharing their findings, and iterating their approach based on the shared data.
Hmmn, National Science Standards anyone?
I think that if a bit more organized, these folks could make a passionate, ready-made group for citizen science, and would be thrilled to find out a way to broaden ...and validate... their reach.
Plus I'd bet they'd love to get their hands on some real information that might give them real results.
Anyone from the NSF wanna bite?